Objective: To create a newsletter-style collateral piece that promotes AllMusic as a multifaceted music portal for consumers and potential advertisers at music and computer industry trade shows (Connex, SWSX, Midem, WebEx, Winter Music Conference, Virtual Edge, InExpo, On24, Unisfair).
Target Audience: Music enthusiasts (consumers). Secondary audience: Music industry personnel.
Sketches
Final Design
Objective: Editorial spreads will be produced to promote an entertainment-oriented person or group. This will include primary and secondary spread for that article. To promote and apply the practice of organizing and highlighting large amounts of various typographical components.
Target audience: Viewers interested in entertainment and entertainment personalities. Readers of this article could be likened to those who frequent publications like Rolling Stone and Variety magazines.
Sketches
Design Process
Final Design
Objective: The development and design of an article’s introductory spread that will both instill interest and inform the reader about a graphic designer’s life and work. Your job is to display the designer’s work while subtly capturing the personality of the article’s subject via information gathered from the subject’s biography.
Target Audience: Art/culture enthusiasts, graphic designers, and graphic design students
Sketches
Design Process
Final Design
